As per current published report by Markntel Advisors the India Beauty and Personal Care Market is estimated to grow at a CAGR of around 11.5% during the forecast period, i.e., 2024-30. A detailed discussion of industry behavior is presented. It will assist companies and other stakeholders in making decisions that assure strong earnings in the upcoming years, and also describes the future trend. In order to assist readers in making defensible choices on market projects, this research will offer a useful summary of the market and its dynamic environment. The growth prospects that will enable the market to extend its operations in current markets will be the main focus of this analysis.
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India Beauty and Personal Care Market Driver:
Growing Demand for Men’s Grooming Range Driving India’s Beauty & Personal Care Industry – The demand for grooming products among men is constantly surging across India due to the growing influence of celebrity culture and the heightening concern among males to boost their physical personalities, where hair & facial features play a big role. Apart from this, aggressive advertising tactics of men’s grooming manufacturers such as Unilever for Fair & Handsome, among others, are also contributing to boosting awareness among the male population regarding the need for skin care. As a result, India is witnessing a substantial need for men’s grooming products, especially toiletries.
Moreover, the concerns among the male population regarding skin issues from sun exposure are witnessed, owing to which the need for sun protection skin care products is also emerging among the male populace in India. Prominent manufacturers such as The Man Company, O3plus, etc., are constantly expanding their footprints in the Indian market to grab this opportunity. Further, the drive towards unisex beauty and skin care products is also witnessed among the male population.
According to a study by the Associated Chambers of Commerce & Industry of India (ASSOCHAM) in 2022, most men in India don’t want to delve into the complex details of products and their formulae, so they rely on products from their family members. This is leading to the demand for unisex products, as these bridge the gap between consumer behavior and marketing while simplifying and addressing the functional needs of men. Thus, these factors are driving positive sales responses for men’s personal care products, fueling the market growth & expansion of India Beauty & Personal Care Products.
The India Beauty and Personal Care Market has segmented the market into the following categories:
By Type
(Organic, Conventional, Vegan),
By Product
(Skincare, Hair Care, Oral Care, Makeup & Color Cosmetic Products, Bath & Shower, Fragrances, Others),
By Distribution Channel
(Supermarkets & Hypermarkets, Convenience Stores, Pharmacies & Drug Stores, Exclusive/Multi Brand Stores, Online Stores)
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By Region
– North
– East
– West
– South
Competitive Environment Featuring Key Players:
Unilever, Colgate-Palmolive India Ltd., Marico Ltd., Godrej Consumer Products Ltd., Dabur India Ltd., L’Oréal India Pvt. Ltd., Reckitt Benckiser (India) Ltd., Honasa Consumer Pvt Ltd, Johnson & Johnson (India) Ltd., Wipro Consumer Care & Lighting Ltd., Gillette India Ltd., Patanjali Ayurved Ltd., Himalaya Drug Co., Emami Ltd., Procter & Gamble Home Products Ltd., ITC Ltd., Beiersdorf AG, Vini Cosmetics Pvt Ltd., Bajaj Consumer Care Ltd., Haleon plc., Others
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-A geographical analysis that shows how the product or service is used in each area and what factors are influencing the market in that particular area
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-The present and projected market outlook in light of recent changes, which include growth prospects and drivers as well as obstacles and constraints in both developed and emerging regions
-Using Porter’s Five Forces approach, provides a thorough examination of the market from a variety of angles.
-Uses the value chain to offer market intelligence.
-The state of the market dynamics and potential for future market expansion
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