While eBay has removed its sales channel from Shopify, you can still integrate the two by using third-party integration sites. Think of the concept of managing two giant platforms, eBay and Shopify, simultaneously for your eCommerce business. You have fewer managerial tasks and a vast reach. Doesn’t this sound lucrative?
This blog will guide you in integrating your Shopify store and eBay account. This integration will allow a seamless link that a central dashboard can control. You can sync inventory and manage orders more efficiently in this manner.
A brief on eBay and Shopify
eBay is suitable for novice owners who are still learning the process of online business. It is also beneficial for seasoned sellers. It is simple, and setting up your shop takes only a few minutes. eBay has become very popular for its buy-it-now offers. They also offer last-minute auction sales. The auction selling method, in particular, is commonly used to catch clients’ attention and engage them during the selling process. eBay can direct these consumers to your shop.
On eBay, there is stiffer competition in terms of prices and product offers. You will need to spend a lot of time tweaking your listings. Owners must launch costly advertising campaigns. That could become expensive. Knowing eBay’s SEO optimization is also important.
Shopify allows retailers to create their own branded online stores. You do not have to go through your competitors’ pricing strategy.
Having an eCommerce means you’re in charge of every aspect. Things like driving traffic to your website and managing your customers are your responsibility. Resolving technical issues or glitches is also your job.
Why should you sync your Shopify store and eBay account?
An omnichannel approach to selling can help your brand reach more clients. If you already run a Shopify store, layering on a marketplace like eBay can improve customer acquisition and increase sales. Customers hanging out on various sites will be drawn to your business when your ads show up on their screens.
Advantages of tying up your Shopify and eBay account
- Real-time syncing of inventory and sales
- Consolidation of inventory and order management processes between Shopify and eBay
- Exposure to more potential customers on eBay’s global marketplace
- Automation and bulk import features to save time
- Single app access to multiple marketplaces and online selling sites to integrate with your Shopify store
- Access to global eBay marketplaces with unique customers in each region
Take away note
Using a third-party app to integrate sales in Shopify eBay is a great way for online sellers to maximize reach—and minimize friction. Integrating your Shopify with eBay can automate redundant tasks and provide an overview of your entire business. This is a better opportunity to build your brand and drive sales.